For media inquiries related to CRVA, corporate matters, or Charlotte Film, please contact:
If you're covering a story about Charlotte as a visitor destination, conventions and meetings, or CRVA-managed venues—including the NASCAR Hall of Fame, Bojangles Coliseum, Ovens Auditorium, or the Charlotte Convention Center—our team can assist with information, story ideas, high-quality media assets, and visit coordination.
To request media assets, please click here, or contact our media team:
The hospitality industry influences so much of how we live, work and play in the Charlotte region. Gain a greater understanding of the visitor economy, activities of the CRVA and the strategic events that enrich our community.
A healthy tourism sector raises the region's profile with visitors, showcases the community’s southern hospitality, helps support broader economic development initiatives and provides revenue to invest in our community. Through destination stewardship and promotion, the CRVA works to strengthen the community’s economic position and vitality, which provides opportunity for all people in the region.
The benefits of a strong visitor economy reach across the Charlotte community, including employment opportunities, local business support, visitor spending and increased quality of life.
This Year in Review highlights accomplishments during Fiscal Year 2024 (July 1 – June 30), reinforcing the CRVA’s role in driving Charlotte's economic growth through a mix of major events, conventions, leisure tourism, venue operations and strategic marketing initiatives. Tourism is a driving force behind Charlotte's economic vitality, fueling job creation, boosting local businesses, and generating substantial tax revenue that benefits the entire community.
As a leading economic development organization, the CRVA's activities result in tangible benefits to the community. Marketing and promotion, meetings and events activity and venue management expertise combine to produce significant financial impact as measured through direct visitor spending, local tax collections, jobs and hotel room nights.
The CRVA has set its strategic direction and aspirational goals for 2024-2028. The five-year Strategic Plan builds on previous successes and emphasizes the organization's role in enhancing community prosperity by creating a vibrant visitor economy.
